Mailtrap is a platform designed to assist companies enhance how they check, ship, and management emails. Use it to construct higher advertising and marketing campaigns, examine and debug messages earlier than a marketing campaign begins, and guarantee higher deliverability by options like a devoted IP and suppression record segmentation. 

Should you’re contemplating Mailtrap for your online business, learn this information first. You’ll uncover the professionals and cons of Mailtrap, in addition to its options, pricing, and finest use instances. 

Mailtrap: The Good and the Dangerous

Our analysis staff analyzed actual person evaluations of Mailtrap and the platform itself to determine this electronic mail answer’s strengths and weaknesses. Learn on to study extra about what Mailtrap does finest and the place it may possibly use some enhancements. 

What Mailtrap Is Good At

Mailtrap shines with its electronic mail testing instruments and skill to assist companies to take care of a constructive area fame. It’s developer-friendly and delivers helpful essential alerts and weekly experiences. 

E mail testing: Mailtrap’s capacity to check and consider emails is its largest energy and the commonest reward we present in person evaluations. You may create a testing setting with ease then check something having to do with emails and campaigns with out unintentionally sending messages to actual recipients. 

This provides you a secure setting to make design and duplicate modifications, tweak placement of parts, analyze supply code, check deliverability, gauge the performance of messages with dynamic, customized, or shoppable content material, and an entire lot extra. You’ll additionally get persistent storage of revisions and originals to check modifications, plus collaborate with creatives and different stakeholders proper inside Mailtrap.

Area fame: The most important concern with emails is deliverability and an enormous a part of ensuring messages present up in recipients’ mailboxes is sustaining a constructive area fame. However check messages and the like can harm your area for those who don’t have an remoted staging and testing setting. Mailtrap redirects check emails to faux accounts so no person will get spammed and your area’s fame doesn’t get dinged. There are additionally extra safeguards in place to make sure clients aren’t receiving emails from the event setting. 

With Enterprise tier subscriptions and better for the E mail Sending platform, Mailtrap additionally supplies you with a devoted IP and computerized IP. This characteristic provides companies much more management over area authority and additional protects the fame of their domains. 

High quality assurance (QA) automation: Admins love Mailtrap’s capacity to check complicated electronic mail sequences that goes past figuring out if emails are being despatched and delivered. The testing API additionally helps you confirm that headers, topics, attachments, physique construction, and different parts meet high quality requirements or different metrics. 

You should use Mailtrap to create and launch automated sequences for electronic mail exams, as effectively. When outcomes are confirmed to fulfill requirements, approvals occur mechanically and transfer the marketing campaign nearer to launch, which saves a big period of time for QA groups. 

API freedom: When wanting by Mailtrap person evaluations, the job titles actually stand out—particularly for the constructive feedback. The platform appears universally liked by senior software program builders, senior DevOps engineers, full-stack builders, CTOs, and IT venture managers. All of those folks’s evaluations specific how seamless the API is and the way Mailtrap has been a superb addition to their improvement toolkits. 

Mailtrap helps builders construct seamless integrations swiftly in distinctive testing environments. That is particularly helpful for mid-market and enterprise organizations that aren’t utilizing cookie-cutter instruments for his or her electronic mail wants. Mailtrap adapts effectively to completely different infrastructures and supplies a pleasing expertise for builders and engineers. 

Visibility: Along with Mailtrap’s strong testing capabilities, the platform additionally sends weekly experiences with useful comparability metrics. Improvement and QA groups can rapidly determine developments and share these insights with entrepreneurs and stakeholders. If key metrics all of a sudden drop, Mailtrap will notify you immediately with a essential notification. 

A number of reviewers talked about how useful these alerts are. They assist save time since builders don’t really feel like they should always monitor issues and manually verify for bugs. In addition they get peace of thoughts, figuring out that Mailtrap will notify them if there’s an emergent challenge that must be addressed. 

What Mailtrap Is Missing

Mailtrap isn’t user-friendly for folks with no technical background and it has some key limitations which may be deal-breakers for some potential customers. 

Consumer-friendliness: The common person or marketer might discover themselves a bit misplaced inside Mailtrap. Versus different electronic mail deliverability and testing platforms to be used instances they’re extra aware of, Mailtrip is basically designed for builders and high quality assurance groups. It does have the power to accommodate advertising and marketing groups, however it may possibly solely be used to its full potential in the event that they’re collaborating with builders. 

Should you’re not comfy debugging scripts and HTML templates or operating automated exams with a sandbox API, then Mailtrap isn’t for you. It’s simply too complicated for non-technical customers and companies with out devoted IT assets. Simply ensure you assess your technical limitations earlier than you get began. 

Historical past logs: There are a number of evaluations from Mailtrap customers saying how helpful the historical past logs are. This characteristic permits companies to return and assess what’s working, what’s not working, and the way they’ve improved over time. It’s additionally actually useful for managing spam scores and assessing your efficiency in opposition to objectives, KPIs, and benchmarks.

Nonetheless, the historical past logs solely retailer info for as much as 60 days—and that’s solely obtainable with Mailtrap’s Enterprise sending plan or greater, which begins at $750 per thirty days for 1.5 million emails. Should you’re on a Enterprise or Particular person plan, your historical past log is proscribed to only 30 or seven days, respectively. It will be good to see these logs prolonged to 6 months or a 12 months. 

Free trial: To be clear, Mailtrap does have a free-forever model of its platform. But it surely’s extraordinarily restricted, and a number of other person evaluations point out that the free tier doesn’t actually enable them to adequately check the platform out earlier than committing to a paid plan. It’s restricted to only 100 check emails per thirty days and solely permits as much as 50 emails in your Mailtrap inboxes for a single venture. 

Mailtrap doesn’t provide the choice to check its different plans with a free trial. Giving customers the power to strive a Group or Marketing strategy for every week or two would give them a greater indication of how the platform works, whether or not they’ll be comfy utilizing it, and what they will presumably obtain by utilizing Mailtrap.

Mailtrap Pricing & Choices

Mailtrap has two important product choices—every with their very own separate pricing and plan tiers. The primary choice is its electronic mail testing answer, which is designed for analyzing emails, validating HTML/CSS, and operating exams in staging and improvement environments. Mailtrap additionally has an electronic mail sending platform, which is an electronic mail API/SMTP service that creates an infrastructure designed to make sure greater deliverability charges. 

For companies inquisitive about utilizing Mailtrap, you’ll be able to determine to make use of simply one in every of these options or each of them collectively. All of it depends upon your particular wants and what you’re attempting to realize. We’ll break down and evaluate the options, pricing, and use instances for each options in higher element beneath. 

Mailtrap E mail Testing

Mailtrap has a extremely versatile electronic mail testing answer that’s used to automate check flows by a versatile API. Groups can automate testing processes by limitless API calls, and you’ll ship check emails immediately by your organization’s CRM or electronic mail platform. 

The platform works for simulating completely different exams to a number of recipients, and it’s a good way to prepare all your testing information in a single place. 

Mailtrap permits you to create completely different inboxes for every setting, or you’ll be able to evaluate completely different servers and group them into distinctive tasks. The choices are actually versatile for testing wants.

You may arrange your electronic mail exams in lower than 5 minutes. Mailtrap works with any framework or app that helps SMTP. 

Merely choose your integration from over 20 completely different code samples or copy your SMTP credentials earlier than pasting the configuration to your venture. From there, you’ll be able to run an electronic mail sending code and immediately obtain messages to your inbox for exams. 

Mailtrap can be utilized by completely different groups inside a company to unravel completely different issues. For instance, one staff of builders can use Mailtrap’s check to experiment with sending performance, run automated checks with the sandbox API, confirm completely different features of an electronic mail, or use it to debug sending scripts or HTML templates.

In the meantime, high quality assurance groups can arrange automated testing and run secure exams in a staging setting. They will additionally use it to check revised electronic mail variations with earlier ones to see which model performs higher. 

Whereas Mailtrap does require technical experience, it may possibly nonetheless be utilized by entrepreneurs and managers—so long as they’re collaborating with software program engineers or QA groups aware of coding and API utilization. Entrepreneurs can ship check emails immediately from CRMs and different sending instruments, and it’s straightforward for builders to share experiences and insights. 

Right here’s a fast overview of the Mailtrap E mail Testing plans and costs:

• Particular person — $14.99 per thirty days
• Group — $34.99 per thirty days
• Enterprise — $64.99 per thirty days
• Premium — $129.99 per thirty days
• Enterprise — $399.99 per thirty days

To get probably the most out of Mailtrap, you’ll doubtless need to begin with the Enterprise tier or greater. This plan comes with 50,000 exams per thirty days, 40 inboxes, and a couple of,000 forwards per thirty days. It additionally helps messages as much as 15 MB and accommodates as much as 40 distinctive tasks. 

Mailtrap does supply a free without end plan, however it’s very restricted by way of the options you’ll be able to entry. 

Join free to get began, and save 20% with an annual subscription. 

Mailtrap E mail Sending

Mailtrap’s electronic mail sending service is designed to offer organizations extra management over their electronic mail infrastructure and enhance the efficiency of messages and campaigns. It comes with intensive analytical insights and KPIs to assist handle and monitor your organization’s most essential metrics. 

The platform works with all main mailbox suppliers, together with Gmail, Google Workspace, Outlook, Workplace 365, and extra. 

One standout characteristic of Mailtrap’s sending service is its dashboard. This supplies a fowl’s-eye overview of your deliverability numbers, which makes it simpler to determine issues and debug potential points. 

Mailtrap sends your staff weekly experiences that can assist you measure and maintain tabs in your efficiency. It additionally supplies essential alerts, delivered in actual time, if key metrics all of a sudden drop. 

To get began with Mailtrap’s sending platform, the very first thing it’s essential do is confirm your area together with your DNS information. Then, you’ll be able to combine the 2 utilizing the SMTP integration or Mailtrap API. 

Should you’re sending greater than 100,000 emails per thirty days, Mailtrap will offer you a devoted IP for your online business. You can even use the platform for suppression lists and recording key occasions, like laborious bounces, spam complaints, and opt-outs. 

You’ll want a developer to handle this platform for you, because it’s not designed for non-technical customers. Your builders also needs to maintain a detailed eye on Mailtrap’s API documentation, which is continually up to date. It could actually typically be a little bit of a ache to learn by every little thing when these paperwork are revised in any method, however it’s good figuring out that they’re all the time improving the platform. 

Pricing for Mailtrap E mail Sending is predicated on two issues—plan tier and emails despatched per thirty days. Right here’s a take a look at a few of the charges to offer you a greater understanding of the fee construction:

• Particular person — $10 per thirty days for as much as 10,000 emails
• Particular person — $14 per thirty days for as much as 40,000 emails 
• Particular person — $30 per thirty days for as much as 100,000 emails
• Enterprise — $85 per thirty days for as much as 100,000 emails
• Enterprise — $200 per thirty days for as much as 250,000 emails
• Enterprise — $300 per thirty days for as much as 500,000 emails
• Enterprise — $750 per thirty days for as much as 1.5 million emails

As you’ll be able to see, there are a pair completely different choices for getting a plan that permits you to ship a certain quantity of emails. For instance, if you wish to ship as much as 100,000 emails per thirty days, there’s a $55 worth distinction between the Particular person and Enterprise plans that enable for that many sends. 

So, what’s the distinction? A number of key options are unlocked on higher-tier plans. For one factor, the Particular person plan doesn’t enable you entry to a devoted IP nor the power to have a number of staff members in your Mailtrap account—each of which include the Enterprise and Enterprise plans.

The most important distinction, although, is the offered electronic mail log historical past. The Particular person tier has a restrictive 15-day restrict on its log, whereas the Enterprise and Enterprise tiers have 30 and 60-day logs, respectively. 

Organizations that need to ship over 5 million emails per thirty days can attain out to Mailtrap for customized pricing. There’s additionally a free without end plan that helps as much as 1,000 emails per thirty days. 

Abstract

General, Mailtrap is a top quality software for builders and QA groups that want an improved technique to check, ship, and achieve extra management over emails, each by way of infrastructure and marketing campaign efficiency. It may be used for testing alone, electronic mail sending, or each. We advocate it notably for organizations with devoted IT assets that ship a excessive quantity of emails with complicated sequences. Join free to get began.